Hot Funds Requests Application - Visit Brownsville Texas

Hotel Occupancy Tax Funding Application for Fiscal Year 2026 is Now Open!

2025-2026 HOT Funds Application

Step 1 of 5

The City of Brownsville has begun preliminary preparation of its budget and needs to know whether your organization will be requesting HOT funds for the coming fiscal year. The city fiscal year runs from October 1 to September 30.

The city has provided an explanation of the requirements of HOT funds in the request for information. Your application should reference how your organization, program or activity is complying with state law.

The request for information is divided into the following sections:
- Overview of Hot Funds
- Program or Project Description
- Description of Promotion of Tourism or Hotel Occupancy
- Description of Participation in Required Activities
- Budget Questions
- Budget Worksheet (Excel)
Application Process and Timeline

The HOT Funds Committee determines program eligibility. The following city departments serve as liaisons: the City Manager’s Office, City of Brownsville Finance Department, City of Brownsville Convention & Visitors Bureau and Office of Space Commerce, and the Grants and Community Development Department.
The City will accept applications from groups and businesses whose program fits into one or more of the above categories.
All inquiries should be submitted to the email hotfundscontracts@brownsvilletx.gov. The HOT Funds Eligibility Committee meet to review applications after all applications have been submitted by or on the deadline as defined in the call for applications. Funding is subject to availability and at the discretion of the City Commission.
For any additional information or questions please contact: City of Brownsville Communications and Marketing Director | Convention & Visitors Bureau Interim Director Mr. Manuel Chacon at manuel.chacon@brownsvilletx.gov or City of Brownsville Convention & Visitors Bureau Assistant Director Ms. Malinalli Montesam at malinalli.montesam@brownsvilletx.gov

COVER SHEET
Name of Organization:*
Type of Organization:*
Physical Address*
Street Address Address Line 2 City State ZIP Code
Organizational Email Address:*
Phone Number:*
Authorizing Official:*
Non-profit or For-profit Status:*
TAX ID#:*
Point of Contact or representative responsible for the Application:*
Phone Number for the Point of Contact:*
Email Address for the Point of Contact:*
When does your fiscal year begin and end:*
Provide copies of your current fiscal year budget below:
Max. file size: 50 MB.

EVENT OR PROJECT DESCRIPTION
Name of Event or Project:*
Date of Event or Project:*
Is this a free or paid event: (Describe each event/project you're requesting funding for)*
Primary Location of Event or Project:*
Total Event or Project Budget:*
Total Event or Project Funding Requested from HOT Funds:*
Attach any additional support for your event budget. (Spreadsheets, Reports, etc.)
Max. file size: 50 MB.
Note: these questions correspond to two-part Test, Part 1
Describe your organization or your organization’s project. The description should include a few sentences about the background of your organization.*
Why is your organization requesting this funding?*
Please explain how your organization, program or activity directly promotes tourism and the convention/hotel industry within the City of Brownsville.*
What is the expected attendance for your project or event?*
How many hotel room blocks have you reserved within the City of Brownsville? If your organization does not reserve room blocks, what other information can you share that directly promotes tourism and the convention/hotel industry within the City of Brownsville?*
Please provide a schedule of activities or events related to the proposed event or project. You may attach illustrative graphics of schedules below.*
Attach llustrative graphics or any other format for schedules.
Max. file size: 50 MB.
Please describe in detail how your organization will use HOT Funds as stated on each of the activities listed above*
How many years have you held this event or project? If more than 1 year, please specify the attendance and annual growth.*
What methods or documents do you use to track or quantify out-of-town visitors participating in organization’s activities or programming and how will you measure the impact of your event on area hotel activity (e.g.; room block usage information, survey of hoteliers, etc.)*
Does your organization purchase advertising to promote your organization’s activities in a manner that would result in overnight guests within the City of Brownsville? If so, where do you advertise and at what volume?*
Please describe the percentage of the requested funding that will be used exclusively for advertising and marketing.*
Please provide samples of your organizations planned advertising for the current year. (If you're event or project hasn't happened, provide potential samples)
Max. file size: 50 MB.
Does your organization actively engage in social media? If so, list the names of your accounts. What is the following for each account? Please provide analytics if available.*
What new marketing initiatives will you utilize to promote hotel and convention activity for this event or project.*
What geographic areas do you advertise and what is your promotion reach.*
Please provide the Marketing Plan for the event or project you are requesting funding for.
Max. file size: 50 MB.
Have you established partnerships with other organizations, governmental entities, or businesses that result in an increase in tourism? If so, please describe those partnerships.*
Please list other organization, government entities, and grants that have offered financial support to your project or event. Please include the amount granted per entity.*
Do you anticipate generating a net profit from the event or project? If so, please provide the projected amount and outline how that revenue will be utilized.*

Hotel Occupancy Tax Funding Application for Fiscal Year 2026 is Now Open!

2025-2026 HOT Funds Application

Step 1 of 5

COVER SHEET

EVENT OR PROJECT DESCRIPTION

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